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Published
2024-07-19

D'Ieteren Mobility Company becomes an Union partner through the CUPRA brand

D'Ieteren Mobility Company will become one of the main sponsors of Royale Union Saint-Gilloise with the CUPRA brand. CUPRA will be visible on the shirt sleeve, on the LED boarding, in the stadium and on our digital channels. Our first-team players and staff members are also equipped with CUPRA cars from this season onwards.

Union, like CUPRA, want to highlight their shared values in this regard. They pay attention to the environment by providing players and staff members with hybrid cars. D'Ieteren Mobility Company enters a partnership with Royale Union Saint-Gilloise and will also be visible on matchdays at the Joseph Marien Stadium and on the club's official social media channels.

 

Last week, our players and staff went to CUPRA GARAGE in the City in Ixelles to pick up their brand new car.

“We are very pleased to partner with the automotive brand CUPRA as the new official sponsor of Royale Union Saint-Gilloise

This collaboration with CUPRA and D'Ieteren Mobility Company, synonymous with dynamism, innovation, and performance, perfectly aligns with the ambitions and spirit of our club.

We look forward to seeing what the future holds for us”, says Victor Pensis, Commercial director of Royale Union Saint-Gilloise.

"Union is a wonderful top-class club and a great partner for D'Ieteren Mobility Company," stated Didier Willems, CEO of D'Ieteren Mobility Company. "We are extremely pleased to be an official mobility partner until June 2026 and cherish this partnership. Like D'Ieteren Mobility Company and its employees, Union is a club driven by passion - passion for what we do."